Hourly vs Retainer Pricing: Which Is Better?
Hourly pricing is simple and fair for unclear scope. Retainers give both sides predictability.
When hourly wins
Unclear scope, one-off work and new clients where trust is still forming.
When a retainer wins
Ongoing work with steady demand. You earn predictable income and the client gets priority. Price it with the retainer calculator.
Protect yourself
Define hours or scope, response times, what happens to unused hours and how to add work.